
The art problem: speed versus quality
Thursday, 15 October 2015
by Jeff Lin
I was freelancing at an agency recently and I asked about the construction of a particular file I was working with, since I hadn’t created the original. This was eventually going to be a digital image used for web but was created in a program normally used for print. The answer I got was quite interesting: “Jeff,
- Published in Philosophy, Process and Procedures

There’s black, and then there’s BLACK.
Thursday, 13 March 2014
by Jeff Lin
Who said production artists don’t have creative choices? Did you know not all blacks are the same? Believe it or not, a shift in black can really set a mood for any particular printed piece. Usually solid black is used to emphasize display type or used as a background colour to highlight the main art
- Published in Process and Procedures
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Enjoy!
Shawn